Changing Perception of Customers Toward Utilization Harmful Chemicals in Sex Toys of Sex Toys tDrive Market Growth during 2021–2028
According tour latest study on Sex Toys Market Forecast t2028 – COVID-19 Impact and Global Analysis – by Product Type and Distribution Channel,” the market was valued at US$ 30,974.79 million in 2020 and is projected treach US$ 55,648.88 million by 2028; it is expected tgrow at a CAGR of 4.5% during 2021–2028. The report highlights trends, drivers, and deterrents pertaining tthe market growth. The market growth is attributed tkey factors such as Changing perception of customers toward utilization harmful chemicals in sex toys of sex toys and increasing number of online sex toys retailers are driving the growth of the sex toys market. However, restrain the market growth. Further increasing investment by sex toys manufacturers offer lucrative opportunities for the growth of the global sex toys market.
Sex toys are especially designed for sexual stimulations. The toys help improve sexual performance, extend shorten foreplay, and satisfy a partner whneeds more time tclimax. Moreover, some of the customers utilize sex toys thave orgasm, fantasize, relax, fall asleep, and tsimply feel connected ttheir own bodies. The perception of people about the use and adoption of sex toys is changing in the region. For instance, according ta survey conducted by Lovehoney in 2020, twthird of population in the US has normalized the utilization of sex toys. Also, according tthe survey population, sexual wellness is equally important along with physical and mental health.
The change in perception for sex toys among customers has encouraged the market players tdevelop advanced pleasure giving products. Moreover, the change is perception is alsleading tthe massive adoption of sex toys, especially by women. For instance, according ta research paper published by a group of researchers at University of Kassel, Kassel, Germany in 2016, an estimated twthird women population in the US prefers tuse sex toys for partnered sexual activities and masturbation. Further, surging number of adult shops in the region represents a shift in attitude toward sexual products, which, in turn is likely tdrive the market growth.
Crave, Lovehoney Group Ltd.; BMS Factory; Tenga Co., Ltd.; Fun Factory GmbH; WOW Tech International GmbH; LELO; Lifestyles Healthcare PTE LTD; and Unbound are among the prominent players operating in the sex toys market. These players are focusing on product development and innovation tsustain their positions in the market. For instance, in September 2020, Lovehoney has acquired a fellow Swiss online sex toy retailer after achieving strong growth internationally.
The report segments the global sex toys market as follows:
By Material
- Metal
- Silicone
- Plastic
- Glass
- Others
By Gender
- Male
- Female
- By Distribution Channel
- E-Commerce
- Specialty Stores
- Others
By Geography
- North America
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- Australia
- South Korea
- Rest of Asia Pacific
- Middle East and Africa
- UAE
- Saudi Arabia
- South Africa
- Rest of Middle East and Africa
- South and Central America
- Brazil
- Argentina
- Rest of South and Central America
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