Cost of manufacturing cars has been on the rise in recent
years as rising commodity prices coupled with increased protectionism is making
the acquisition of key raw materials more expensive. On top of this the
impending arrival of Google and Apple will further strengthen rivalry in the
industry.
Eco-Friendly legislation boosting demand for pricier
aluminium as players bid to reduce car weight and emissions
Players in the car manufacturing industry have been under
great pressure in recent years to manufacture vehicles that are more
environmentally friendly. As awareness of climate change has increased
governments around the world especially in the US and the EU member states have
enforced greater restrictions on car manufacturers. In a bid to make their
vehicles more fuel efficient and reduce their emissions, car manufacturers have
sought to utilize materials that are lighter.
The most prominent example is the increased usage of
aluminium whose lighter weight as compared to steel means cars end up using
less fuel when being driven. Aluminium however also costs more than steel.
Meanwhile the growth in demand of electric vehicles has also boosted demand for
commodities such as lithium and cobalt which are imperative in the battery
making process. The strong growth in demand for aluminium, lithium and cobalt
has driven their prices up immensely. On top of this, protectionist measures
increasingly imposed by governments on the import of aluminium and steel have
driven up prices further. As these prices have increased so have production
costs.